My newly revised ebook on direct mail production is now available HERE!

It will provide you with answers to some of the most common issues that marketers encounter in their direct mail campaigns.
These are constant problems that you yourself may be dealing with. Discover how to avoid these problems once and for all.
Cost? Absolutely FREE but invaluable! [...]

My newly revised ebook on direct mail production will officially be available on Tuesday, April 27th at noon!

It will provide you with answers to some of the most common issues that marketers encounter in their direct mail campaigns.
These are constant problems that you yourself may be dealing with. Discover how to avoid these problems once [...]

Be on the look-out for my newly revised ebook on direct mail production.
It will provide you with answers to some of the most common issues that marketers encounter in their direct mail campaigns.
These are constant problems that you yourself may be dealing with. Discover how to avoid these problems once and for all.
Cost? Absolutely FREE [...]

Everybody is talking about digital printing nowadays but it may not be a good fit for all. As technology advances, the choices become more difficult.
I read a lot of magazines, newspapers, reports, articles and newsletters about the printing industry. Not unexpectedly, they write extensively about the latest printing technologies.
In printing, technology has always been ‘king.’ [...]

Boy, how things have changed!
Back in 1976, critics were complaining that there was too MUCH coverage of the Montreal Olympics and that athletes were too intense about winning!
http://archives.cbc.ca/sports/olympics/clips/7333/
This was also the time when Olympic sports were called ‘amateur’ sports and funding was pretty pitiful. The Montreal Olympics demonstrated how a lack of support, financial and [...]

It’s been a while since I last posted, whoa, quite a while. Life seems to whiz by so fast these days.
I’ve been working on a few direct mail side projects, testing new content delivery techniques and trying to figure out what would be best way to deliver content to you.
Whatever the method is, it’s got [...]

New web services are coming online every day. I regularly receive notifications of new web-to-print sites.
In fact, one of the fastest-growing companies in the world is Vistaprint, a printing company who supplies free business cards as a lead generator.  (The free cards are actually a pretty good deal, so you can get them by clicking on a [...]

Occasionally I come across articles on direct mail that are insightful for readers of Direct Mail Insider.  Today I am posting a link to a new article on Variable Data Printing (VDP), and specifically how it can help your business.
VDP has been around for at least 30 years ever since I got into direct mail. [...]

Welcome to Direct Mail Insider where you will learn the secrets of successful direct mail.
We are currently in the process of setting up this site. Soon you will have all the answers to your direct mail questions.
In the meantime, any graphics or links that you see on these pages are live, so check them out. [...]